I am a Research Scientist in the AI & Economics lab at Spotify. I work on econometric and machine learning methods for personalization, causal inference, and decision-making in digital settings. More recently I have begun working on applications involving generative AI.

I received my PhD from ETH Zurich in 2024, advised by Stefan Feuerriegel and Florian von Wangenheim. During my doctorate, I visited Stanford GSB (hosted by Jann Spiess) and interned as Research Scientist at Booking.com. I also contribute to the non-profit Algorithm Audit.

I hold dual master's degrees in Statistics and Business & Economics from Lund University, Sweden. Before my PhD I was part of the marketing science team at GfK (acquired by Nielsen IQ) and worked as a strategist at a market-leading performance marketing agency.